It was exactly two years ago that I made a very purposeful and conscious decision to establish an online presence for myself. I had already gained some traction, though not much, on social media through my sporadic but valuable posts and shares about how essential oils had become such a game-changer in my small family’s life. I remember so vividly the feelings of fear and self-doubt creeping in as I was making this decision. I remember thinking I don’t have what it takes to make it online, or I would never amount to these successful entrepreneurs and wellness coaches that are already attracting their tribe, helping and serving so many people. I just didn’t think I had what it took to “make it online”. I didn’t even comprehend what it actually meant to be successful online but I knew that it was the journey I wanted to be on.
You have your website and have set up all the social media channels applicable to your target audience. So now what? You know you have to blog and share content that will inform and be of use to your audience but you haven’t a clue where to start or what to write about. It’s a common problem. The amount of content shared on a daily basis across social media is astronomical. Somehow you need to stand out from the crowd and have your voice heard.
Given that many practice owners are scratching their heads not knowing what sort of content they should be preparing for their audience, I’ve decided to share my top 10 social media content ideas relevant to the allied health industry.